Create a responsive front end design for http://www.fiat.com.cn/ that is compatible with tablets and new browsers, as the original technical specifications were catered for IE6 use. The website revamp required that we maintain the site's integration with a custom built CMS and existing templates, which served as a challenge for this project.
For this project, we updated the website's jQuery and flash architecture with modern HTML5 and CSS3 code, while maintaining the .NET bespoke CMS intact.
A new responsive site helped improve SEO and positioning on all the search engines, inside and outside of China. Page views increased by 4 times after the first 2 months.